Kadu Melo

Executive Creative Director BMO Tactile Branding

Born in Brazil and settled in Spain, Claudio “Kadú” Melo has been working in the advertising business for the past 13 years. He holds a bachelors degree in Graphic Design as well as a postgraduate degree in Creative Advertising from Brother, the most awarded creative school in the world. He continues to broaden his experience and grasp of the creative through continuous exploration of branding, visual identity, consumption, social development, and sustainability projects. Kadú has created various projects for well-known brands such as Coca-Cola, Ford, Danone, Novartis, Bayer and many others. He was recognized with Gold Awards like Aspids and shortlisted for Sol. For the past four years, he has been the leader of the BMO Tactile Branding creative team.