Adding value to a product is a way, among others, of expanding the market, distinguishing the product from its competitors, and charging a higher price. Adding value can, for example, transform a block of frozen fish into a refined product with a unit price for higher than that of the original block. However, value adding also applies to relatively simple procedures, such as grading and icing the fish when it arrives on board a fishing vessel, that can give the fisherman a higher price for his catch. Processing in this way is desirable for the opportunities it offers to increase the value of the raw material and thereby increase incomes.
The importance of value addition in the seafood industry has prompted the Spanish Ministry of Agriculture and Fisheries, Food and Environment to organise, in collaboration with Eurofish and the General Fisheries Commission for the Mediterranean (GFCM), a conference titled “New opportunities for value creation” that will be held in Madrid on 15 and 16 November 2017. The event will feature five sessions over the two days on innovation, fish waste, aquaculture, markets and consumption. The latter is of particular interest to the Spanish government and institutions because consumption of seafood in Spain though still impressive has been falling of late.