Thai Union Group PCL has invested in California-based BlueNalu through its venture fund, joining other industry-leading strategic and financial partners in backing the start-up. BlueNalu, is one of the leading cell-based seafood companies in the world, innovatively producing premium fish products from the cells of fish which equal conventional products in terms of texture, nutritional profile, and taste. The company plans to introduce a wide variety of cell-based seafood products, including mahi mahi and bluefin tuna. BlueNalu will leverage this financing to complete the world’s first commercial pilot facility for producing cell-based seafood, and for market launch plans in late 2021. In 2019 Thai Union’s launched its venture fund with an initial commitment of USD 30 million (~EUR 25 million) to focus its investments on three strategic areas: alternative protein, functional nutrition and new technologies along the food value chain. Thai Union is investing in early-stage entrepreneurial companies that are active in these areas and will actively partner with these companies to support and accelerate their development.